Industry-specific challenges require industry-specific solutions. While most product suites attempt to service a broad spectrum of industries, Tango addresses unique issues you face with a specialized set of components specific to your industry. Domestic and international companies of all sizes are using Tango to solve their marketing challenges, ease the demand on strained resources, and add value to their customers.

Vacation Ownership

Vacation ownership by nature is a complex product. Each company has its own idiosyncratic marketing programs, business rules, and legacy systems. We built into the Tango system the processes and techniques we successfully refined during our many years of hands-on work in the timeshare industry. Now these proven successes are available to you.

The vacation-ownership industry has evolved significantly since its beginnings and will continue to do so. Because marketing and sales are so dynamic and changeable, we also built Tango with flexibility in mind. Our technology team has integrated custom data and processes from numerous unique programs and legacy systems.

Vacation-ownership companies are being forced continually to reexamine their marketing techniques for effectiveness and efficiency. This requires knowledge and risk, plus a formidable IT staff to implement new programs. Tango offers proven marketing techniques – and the agility to roll out new programs quickly. Our development experts build custom modules based specifically on your needs and can integrate seamlessly with any legacy systems. Every company is forced to increase sales, loyalty, and value. Tango streamlines processes, and manages each contact, from lead to customer to referrer, and for as long as the customer owns the product.

The Tango Marketing System:
  • Centralizes, automates, and optimizes customer contact, leading to efficiencies, better targeting, and better performance of marketing programs.
  • Maximizes the use of leads.
  • Independently manages leads, referrals, and owners.
  • Tracks leads all the way through conversion.
  • Tracks referral programs, participant rewards and other loyalty programs.
  • Manages tours, offers, gifting, and reservations for package sales.
  • Provides data-driven reporting analysis that yields measurable and actionable feedback.

Travel & Leisure

The Tango Marketing System has functionality built in to help you from day one and the ability to customize based on your unique needs. Our feature-rich lead and campaign management modules are dynamic enough to send custom, segment-specific communications in a variety of formats. We know that managing your relationships with customers to ensure their satisfaction and loyalty is a vital responsibility. Tango lets you rapidly deploy new marketing initiatives and schedule-based communications according to your business needs. With Tango, you can run select programs or your entire marketing communications.

The Tango Marketing System Can:
  • Provides intuitive and self-guided direct-marketing functionality for people with limited technical knowledge.
  • Enforces company-wide business rules and best practices.
  • Takes advantage of turn-key referral and package-sale solutions.
  • Implements cross-sell and up-sell options.
  • Automates standard lead-management campaigns.

Telemarketing/Call Centers

For call-center staff, lead-management functionality is critical. Such functionality is at Tango’s core. Tango’s streamlined processes yield increased conversion, customer satisfaction, effective reporting, and immediate implementation. The software is flexible to incorporate any custom needs, and scalable from small-business to enterprise-sized solutions.

The Tango Marketing System:
  • Controls access to functionality and vital information based on user needs.
  • Implements company-wide best practices and easily tests new programs.
  • Gathers customer data that will allow you to implement targeted and relevant initiatives.
  • Tracks full lead and customer history. Knowing your customers’ past allows you more control over their future.
  • Easily creates and delivers scheduled, instant, and event-triggered communications.

" The Tango Marketing System exceeded my expectations. It allowed me to streamline my most complex business processes and automate almost every aspect of my daily workflow. "

Kymm Kerekes - FB Group