Brand Tango Wins 11 ARDY Silver Awards
FORT LAUDERDALE, FLA - March 3, 2009- Once again, the American Resort Developments
Association’s Awards gala’s date is on the calendars at Brand Tango, a
Ft. Lauderdale, Fla.-based marketing and advertising firm. “With 8 of our clients
winning Silver ARDYs, we’re excited to see how they do in the competition for ARDY
Gold,” says Joe Russoniello, president and co-founder.
Brand Tango’s work for Casa Dorada Vacation Club, The Levitin Group, GBS International,
Stewart Vacation Ownership, Premier Cancun Vacations, Tres Rios Resort, Club Intrawest
, and Royal Palm Vacations—as well as its own electronic newsletter—all received
ARDA honors. “We’re grateful to these companies for entrusting us with their brand
and image,” Russoniello says. “In these challenging times, we know that what matters
is return on investment, and these projects delivered.”
In addition to the Advertising and Promotions awards, Larry Talley, Brand Tango’s
vice president of application development, won in the Management and Administration
category. Talley has created a proprietary Web-based software system that integrates
all facets of a developers operation, including all lead and contact management,
call centers, referral programs, reservations, maintenance fee and mortgage billing,
as well as loyalty points programs. In 2008, his team has also designed several
Web sites, including one for Casa Dorada Vacation Club that won ARDY Silver.
Brand Tango is a comprehensive marketing, design, and technology company with clients
in timeshare/real estate/hospitality, consumer products and services, and financial
services. Relying on their decades of combined expertise, its principals and staff
help clients define and achieve sales goals and return-on-investment objectives
by addressing integrated marketing needs in an efficient, unbiased, and knowledgeable
manner with a solid, multi-faceted, results-oriented strategy.
Brand Tango specializes in new-customer kits, loyalty programs, member-retention
materials, and annual reports for vacation ownership, hospitality and leisure clients,
and for other consumer-products companies. Selected clients include Pacific Monarch
Resorts, the Levitin Group, GBS International, OPTX 20/20, Premier Estate Properties,
Royal Palm Vacations, Tres Rios Resort, Sunset Resorts, Premier Cancun Vacations,
Grand Incentives, Karisma Hotels & Resorts, Exotic Travelers and Advantage Travel.
To view examples of Brand Tango’s recent work, visit
www.brand-tango.com. For an online demonstration of Brand Tango’s Web 2.0
customer relationship management system, Tango, go to
Schedule Demo .